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Star Bradley, Hannah McKelvey, Audrey Dozier
During the lead up to the Cat/Griz football game, Mansfield and MSU Libraries decided to leverage the rivalry by launching a social media competition called, Brawl of the Wild: Library Edition, to boost engagement and increase library awareness. We’ll share strategies, what worked, and explore opportunities for next year’s brawl.
Star Bradley is an Assistant Professor & Instruction Librarian at Montana State University Library in Bozeman, MT. She is a member of the Instruction Department and offers research consultations, teaches courses, and assists with virtual reference questions.
Hannah McKelvey is an Associate Professor and Electronic Resources & Discovery Services Librarian at Montana State University Library. Her role includes managing electronic information licensed by the library through third-parties and facilitating discovery and access to Library resources.
Audrey Dozier is the Assistant to the Dean and Media Information Specialist at the Maureen and Mike Mansfield Library at the University of Montana. They lead the library’s Marketing and Social Media committees and regularly collaborate with faculty to craft student programming and outreach.
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